SwiftVets.com

[GenrXr]

Rubies and Emeralds for my Beloved, Please


‘Diamonds are Forever’ is one of the greatest marketing slogans ever written, yet are they really forever? Not sure about them being forever, but am certain they will soon be ubiquitous. De Beers, the company which controls the world’s supply of diamonds took a semi-precious stone and made it precious. Through brilliant marketing such as ‘Diamonds are Forever’ they transformed an entire industry and our cultural behavior. A woman expects a diamond ring on her wedding day not because it is a valuable stone; rather she has been conditioned by De Beers marketing to believe it is valuable and symbolic of ‘Everlasting Love’. How can a semi-precious stone be considered so valuable? Marketing and control of supply by De Beers creates a an articial market based on false perception and not reality. Many people think diamonds are specific to South Africa, yet this is inaccurate. The truth is diamonds are found all over the world and De Beers is quick to purchase them and store them at their facilities. Some might argue that a products value is its worth based on societal perception of worth and I would concur if that product is in a free competitive market. De Beers is a monopoly with no governance and as such operates outside the normal marketplace manipulating as they see fit. The left loves to talk abut Enron, yet Enron had competition with hundreds of other energy traders, whereas De Beers has been the only store in town for over half a century and with the blessing of every socialist government on the planet.

How can seemingly smart men of logic and reason be hoodwinked by this scam? Well men, in most instances, like women are ignorant of this and those men who are aware the stone they are paying for is worth in re-sale maybe ¼ the purchase on a snowy day in hell are willing accomplices in the fraud. They figure grant anything their beloved wishes, yet the truth is placing a diamond on her finger is a very, very poor financial decision. Love is love though, so let us look at this from another angle, which might raise an eyebrow or two and in the process give you warm fuzzies at the beauty of American scientific genius and I suspect send chills down the spines of leftists who worship at the alter of De Beers.

The recent Wired magazine article The New Diamond Age by Joshua Davis, showcases a small company called Apollo Diamond headed by Robert Linares. Davis writes,

[GM Strong]

Diamonds are beautiful stones and a "rare" mineral. That given, I fail to understand the female infatuation with the purity and size on a "perfect ' diamond. If my ex reflects any of that negativity, none is good enough. I know this is not the case with all women, but I'd like to meet one.
_________________
8th Army Korea 68-69

[GenrXr]

[Uisguex Jack]

Emeralds, man..... Emeralds.


If you want to fall in love with emeralds read this book:
http://www.beatrice.com/interviews/perez-reverte/

I don't read much fiction at all, this was given me by a old belle, and it sucked me in big time. It's all about Emeralds.

Diamonds as semi-conducters is news to me!


From maine antiques digest:

http://www.maineantiquedigest.com/


Inscribed with the name of the Mughal emperor 'Jahangir Shah-i Akbar Shah' and dated 1018AH (A.D. 1609-10), this emerald—by tradition an imperial gift to a Khan of Khalat in the 17th century and sold by a descendant—was bid to $3.42 million at Sotheby's, London, April 28, 2004.



'The Mughal,' a magnificent carved emerald—brought by Spaniards from Columbia, acquired by an Indian nobleman in the late 17th century, and sold for $2.27 million at Christie's, London, on September 27, 2001.